Drive Safely in Winter

When I started to learn to drive I was a very cautious driver.  Very cautious.

It took me about a year and a half to learn how to drive because I was so scared about being on the road with other drivers and what could potentially happen.  The reasons why I feel like that can be found in my blog post THINK

Over the years my confidence grew and I became, much to my surprise, a pedal to the metal kind of driver, but safely.  I loved speed, but on  a motorway, with a clear road; no traffic in sight.

That said, one thing which, in highsight, probably lead to the fact that I sadly, no longer drive, is an incident that happened when the country was enveloped in snow and ice.  

I remember the day very clearly.  I had successfully negotiated the 30 minute drive to work without incident.  I was feeling proud of myself for not slipping or sliding on the roads and was, looking back, feeling a little cocky.

The road leading to my car park at work ended with a hard corner and a downward hill.  Feeling (overly) confident in my abilities I took the corner faster than I should, hit black ice and as a result, completely lost control.  The car span 360 degrees about seven times down the hill, narrowly missing a brick wall and stopping, luckily without collision at the entrance to the car park.  I was lucky.

Whilst recently doing my Google magic (as my mum calls it) for her, I recently came across the car insurance from Chill website.  In their blog, they talk about driving in Winter and give tips in how to stay safe.  

One of the most important advice tips that they provide is about black ice and keeping your distance.  You cannot see black ice so have no idea if you are speeding along and suddenly hit a patch.  

Driving slower and more cautiously when ice and snow is on the road is so important.  Remember, when on the roads, you are not just responsible for your own life, but also others if you are driving irresponsibly and end up causing a collision by driving too fast or not maintaining a proper distance.

Make sure that your tyres are in good order and that your MOT and regular service checks have been completed.  Find a garage that you can trust and stick with them.

I hope to return to the roads soon.  I missing driving so much and hope to overcome the fear that enveloped me by the end.  Driving provides so much freedom and independence.  There is nothing like being on a clear motorway, your favourite song coming on the radio and that speedometer rising a bit.

But we have to be safe.  A risk you take on the roads is not just a a risk for you, it is a risk for everyone around you.

I'm Forever Blowing Bubbles

In the spirit of a "Getting to know more about you" type post, I am inspired today to tell you a funny, but embarrassing story about myself.   I would love it if you would share one of your stories in the comments.  So here goes.

When I was 17 I was working for a small law firm.  Whilst I was a simple office junior, often crawling around in cellars and attics for files or making a coffee for everyone in the building; working in a office at 17 for me felt amazing.

You did of course have to dress smartly for this position and as a result, I decided that a new pair of shoes was in order (some things never change).  They were a tiny bit too small and needed stretching so I asked for some advice of what to do.  

This was before Google.  Before Youtube videos that explain how to do everything.

I was told, from someone who used it in his Doc Martins, that washing up liquid around the edge you wanted to stretch would do the job perfectly.  You simply wore the shoes as normal and the leather would stretch to fit your foot.

I can see how this works and indeed it did.  I could feel the leather stretching slightly as I walked.  But then.  You know what is coming don't you.  It started to rain.

I was walking from the bus station to my office which was a 10 minute walk.  The rain began to pour and at first, I did not even connect the dots in relation to the washing up liquid lining both my shoes.  I simply hurried on to my office to get out of the wet.

Then I received the first double take by someone passing me by.  Then another.  Both seems to be looking at my feet.  I looked down and to my horror, bubbles were pouring, and I meaning POURING out of both of my shoes.  Picture what a bottle of coke does if you shook it and then opened and you would get a fairly accurate representation.

I quickly swept away the bubbles and rubbed at my shoes in vain to try and get rid of the washing up liquid which by now had rubbed off on to my tights too.

I spent the next ten minutes of the walk having to stop every few metres to wipe the bubbles away.  I cannot tell you how many people stopped and stared at me.  Either in disbelief or just laughing at me.  I was utterly mortified.

One shopkeeper who saw me that morning proceeded to call me "Bubbles" for the next year.  He would without fail ask me what my feet were growing this morning.

Looking back now I laugh so much about what happened.  I more than likely used far, far too much washing up liquid and would definately not have looked at the weather forecast.

We live and learn!

Are You PR Friendly?

I was recently speaking to Laura from Six Out of Ten when she offered to do a guest post for me about how to be PR friendly.

Here is a bit about her:

Laura works half in PR, half in marketing, and spends the rest of her free time writing about London and lifestyle in her online magazine. She has a cat, a boy, and loves Revels a little too much (don't we all!).

Here is what she had to say:

Although I think calling yourself PR Friendly is redundant (as most bloggers are lovely and wouldn't dream of being unfriendly) as well a waste of precious character space on your Twitter bio and blog, being PR friendly is another matter entirely.

You see, bloggers have seen a few people add it to their accounts, and everyone has followed suit. It's almost the same as adding clichéd phrases such as 'works well in a team' and 'hard-working' and 'works well under pressure' to your CV. They don't really mean anything until you see them in action.

To PRs, just saying you're PR Friendly isn't enough. So what can you do to demonstrate that you can be a PR's best friend? Here are four really easy ways to get PRs on side.

1. Remove PR Friendly from your blog and social channels 

As soon as you mention PR Friendly, you're immediately classified as a review blogger. As in, you only care about working with me and my client for what you can get out of it - a new lipstick here or a press trip there. 

I want to work with bloggers who love my brand and all that it stands for, regardless of whether I might be able to offer a comped meal or sample. I want them to be discerning and strict about who they feature, to not cheapen my client's name by lumping their brand in the middle of fifty others.

I'll avoid PR Friendly bloggers as the reputation behind the phrase, unfortunately, isn't a good one.

2. Have an up-to-date, well-written about page

The first think I look at when scoping out bloggers is their about page. I'll usually look at this before their posts. Why? Because this is where I find out about your story. Why you blog. How you started. Who you've worked with.

You should include the following:

a. Your name (use a blogger alias if you don't want to reveal your full name)

b. Where in the country you live

c. Why you started your blog and how it came about

d. Your perceived successes and a few brands you've worked with

e. Your future plans and targets

f. Your link to contact information and a media kit (if this isn't visible from the homepage)

3. Your contact information

It's amazing how many bloggers have a PR Friendly badge in their sidebar and then literally no contact information available. How can that be considered friendly? How am I mean to get in touch with you? Through an easily-missed public comment on one of your posts that'll head straight into your spam folder? 

No. Have a contact page set up, or be sure to include this in your about page, as above. If you want to include a number you can, but at the very least a text-based email address I can actually add to my address book. Include a contact form too, but your actual email address is the most valuable part.

4. Make your site easy to use

Nothing puts me off more than a cluttered site where I can't find anything. If you're not the best at HTML or CSS then hire a designer to install a clean, easy-to-use template. And make sure it's responsive and mobile-friendly. In case you don't know, Google will be penalising non-mobile-friendly sites from now on. There's no point spending time on SEO if there's no chance 40-50% of your mobile readers won't see it.

If your site is easy to use it means your readers will be able to find my client too. 

By following these really simple steps, you'll ensure you go from saying you're PR friendly, to being PR friendly. And I'll love you just a little bit too.

Tips & Tricks

Recently I have had a few people, both friends and someone on Twitter asking me about how I went about setting up my own blog.  What to do, what to write; how to do it etc etc.  So I thought that I would do a little post:

5 simple tips for creating your first blog

Have thoughts that you want to share? Want to make your voice heard online? Well, writing a blog is one way to do it.  Whether you are using it as a business, a diary; somewhere to share your photographs and images, having a blog is a great way to put your thoughts and content out into the world.

1. Choosing the right host

There are plenty of free services that will host your blog, like Tumblr, Blogger, Wordpress and TypePad. Take a look through them all and pick the one you’re most comfortable with using. There are lots of tutorial videos out there that will show you how they work.

I tried a couple but for me, Blogger worked best for what I wanted.  Have a look around and see what works best for you. 

2. Sounding like yourself

I read many blogs before I started my own.  The danger when you start blogging is trying to be/sound like everyone else.  The trick is simple.  Be you.  Write what is in your heart, let your own voice speak for itself.  You started this blog to enter into your own particular niche so let people hear your voice.  Blogging works best when it is about something the blogger knows about and is passionate about. Don’t try to fake it. Readers will quickly lose interest and move on to something genuine. 

3. Letting people find you

So you have your voice, you are posting content; how do you get people to read your blog?  If you want to interact with other bloggers and let your work be seen, try joining Twitter. Chat with other bloggers, join in on the bloggers talks.

Try out the #FBLChat (Tuesdays 8pm) or maybe the lifestyle chat and beauty bloggers chat on Wednesday.  Whatever your niche is, find others and get chatting!

Try to leave comments on other people’s posts and join in on some blogger challenges, there are so many out there and it is a great way to share your blog with people who would be interested in reading what you have to say.

4.  Finding your look

One thing that I did when I first started to blog was trying to do too many things too quickly.  Having a personalised header, going self hosted, finding the right background, using the right apps.  You don't need to do all of these things at once.  Take your time.  Get comfortable with blogging first and then have a play.  You are not in a race.  Your blog will become like your baby, and just like a baby, it needs to grow at it's own pace.

5.  Tips & Tricks

So, you have found your voice, found other bloggers, started to get readers and your blog is looking the way you want it.  What next?  Well first of all, keep doing what you are doing.  

Secondly, find things to make your blogging life easier.  A lot of bloggers I know, like myself have full time jobs, try to juggle work and childcare or have children at home to take care of.  All of these things can sometimes leave little time for blogging so here are a couple of things to help you organise.

Buffer is an app that you can use which automatically tweets your blog links out several times a day.  Useful when your day time life is hectic and you don't  have the time to go online.

When you start to get really adventurous you may want to start contacting companies/magazines and websites to talk about your blog.  One problem: the more emails you find to contact, the more likely that a decent proportion of them will be fraudulent addresses. If you’re sending out a litany of emails to fake accounts, you can end up getting penalised. Use regular email verification to stop this happening to you.

Evernote is an app that you can use on your phone.  Ideal for jotting down blog ideas or drafting something up when you have a spare five minutes.  It can be linked with your laptop and really saves time.

If you have been reading blogs for a while and would love to start your own, I hope that some of these tips assist!

* In collaboration with Brite Verify

Shop Your Stash 3

Welcome to the Shop Your Stash Challenge. This is all about finding a gem in what you already own and creating a blog post on it. This is to let go a little of the stress that comes with being a blogger - even if it is just once a month. Rummage through your beauty products and climb through those clothes draws. You might surprise yourself!

For today's challenge we are looking at what you use to cope with the heat of the summer months.  For this particular post I decided to go down the makeup/skincare route and show you what I tend to use during the summer.

Hot weather is always rough on my hair because the sun rays usually turn my hair lighter and I am always throwing my hair up and out of the way giving myself endless split ends. To combat this (as well as using my usual John Frieda Brunette Shampoo and Condition) I tend to use the Tresemme Split Remedy which you put on after washing your hair but you can also use on the ends when they are feeling a bit dry.

For body moisturising I love the Body Shop Sweet Lemon Body Butter but at £13.00 it is a bit pricey and a bit heavy to lug around in your bag during the day so I carry the Vaseline Spray & Go which is both a lot lighter and also only £5.00 and it lasts for ages.

For my face I am a follower of the god that is Clinique but again, you can't always afford over £20.00 for a moisturiser so sometimes I turn to the pound shop to see what they have.  Typically their beauty products only have six months or less to go (hence the cheapness) but hey, when are you ever going to make a tube of moisturiser last so long?  I am using the Johnson & Johnson Morning Energy Moisturiser in my morning routine which works a treat and only cost me a pound.

The last in my arsenal is the NYC setting spray which I put on after I have finished with my makeup.  I think I paid £8.00 for it but you can probably get it for less if you hunt on Ebay.

A couple of things I use for my summer makeup routine:

If at all possible I try to avoid foundation when I can in the summer, during the day at the very least as my skin really disagrees with it on a hot day.  Instead, once my skin is properly moisturised I just use the Barry M Natural Dazzle at £5.99 which lasts forever and also the Rimmel Stay Matte Pressed Powder which you can pick up for around £4.00.

Finally, the favourite thing is my makeup bag is probably also the cheapest which is my Natural Collection Crushed Walnut Eyeshadow which cost me £1.79.  I use this all year round in order to fill in my eyebrows with a slanted brush which I have found more effective, and has more staying powder, than any pencil, wax or liner that I have used.

So that's it!  Some of my skincare and makeup routines for the summer!  What do you use?

Please check out the other ladies in the challenge and also my blog competition to win some Pamela Mann Tights, linked here